General Trick for PPC program

PPC program is depend on traffic, much traficc is muc chance to get revenue. Many people say, running a ppc program is need more difficult to get high revenue. Yes, PPC program need a high effort to invite many people to visit our website and click some link apperared. Many newbie get stop on the beginning because they not get a revenue soon.

There is a general understanding about PPC program: need a high traffic. All of PPC program, like google adsense, adbrite, Kontera etc, they all need high traffic. Avery visitor that visit our website not always click, they may only want to visit and get some information about our website and then go. We can accus them. They have their own right to come and go. We have to make some trick to set the visitor click some PPC link.

There is some way we can do.

1. Increase the traffic.
Your website must have an usefull content, unique product or information. Invite more visitor with many keyword. For this purpose, you can use Pure SEO or take an advertisement program.

2. OPEN up to different ad formats.Instead of just text or banner ad placements, edit your AdBrite zones to include Full Page Ad and Inline ads. Both formats are easy to activate on existing zones and don’t take up any of your web page real estate. OPEN up ad placements.

3. Think of the big picture and invest the same amount of time into the look and feel of your web advertisements as you do your own content. Customize your ad zones so that the colors are the same or similar palate and maintain the visual identity of your brand.

3.Create multiple ad zones of varying sizes and placements on your web canvas to increase the likelihood of displaying more high-quality advertisements on your site.

General Trick for PPC program

PPC program is depend on traffic, much traficc is muc chance to get revenue. Many people say, running a ppc program is need more difficult to get high revenue. Yes, PPC program need a high effort to invite many people to visit our website and click some link apperared. Many newbie get stop on the beginning because they not get a revenue soon.

There is a general understanding about PPC program: need a high traffic. All of PPC program, like google adsense, adbrite, Kontera etc, they all need high traffic. Avery visitor that visit our website not always click, they may only want to visit and get some information about our website and then go. We can accus them. They have their own right to come and go. We have to make some trick to set the visitor click some PPC link.

There is some way we can do.

1. Increase the traffic.
Your website must have an usefull content, unique product or information. Invite more visitor with many keyword. For this purpose, you can use Pure SEO or take an advertisement program.

2. OPEN up to different ad formats.Instead of just text or banner ad placements, edit your AdBrite zones to include Full Page Ad and Inline ads. Both formats are easy to activate on existing zones and don’t take up any of your web page real estate. OPEN up ad placements.

3. Think of the big picture and invest the same amount of time into the look and feel of your web advertisements as you do your own content. Customize your ad zones so that the colors are the same or similar palate and maintain the visual identity of your brand.

3.Create multiple ad zones of varying sizes and placements on your web canvas to increase the likelihood of displaying more high-quality advertisements on your site.

The Influence of Technology on Marketing

Technology is one of the main catalysts for today’s changes in how marketing is done. Easier access to more and more information and the possibility of people to network with each other has put the customer “in control”. Until a few years ago, with “traditional” media, marketing was mostly a one way communication (from the company to the consumers). Word-of-mouth was still at low levels and feedback was time-consuming and not necessarily effective. Free market – people choosing to buy something else – was the only effective feedback mechanism.

Today however, consumers have great and collective power to “dictate” what companies do. People value others’ opinions. With social media anyone can set up a website and voice their views. Anyone can visit online meeting places like Digg and Reddit and promote the voices and opinions of others, and anyone can mobilize a group around a common cause on Facebook or elsewhere. The global loop is now closed: communication becomes bi-directional. Two-way communication is the most productive way: companies and consumers talking to each other, not at each other.
New Channels

New media channels such as social media marketing and online advertising/e-commerce are becoming more and more popular, especially among specific market segments such as generation Y and part of generation X.

- Social Media Marketing (discussions forums, corporate blogs, community groups, etc.) is a new low cost tool for companies to “damage control” bad news and also to get feedback from their customers (communication becomes a 2-way communication)

- New Sales Channels. Sales expenses are cut down when using e-commerce enabled websites. These virtual malls are open 24/7 and have better gross margins than brick and mortar stores (i.e. amazon.com)

- Online Advertising as a new media channel used for advertising, has lower costs than traditional media advertising (i.e. cheaper online advertising is said to be the reason why newspapers’ revenues from classifieds have dropped and continue to drop)

- Informational Websites can be used as ways to communicate the messages and/or drive customers to the stores (i.e. the BestBuy.ca website). Communicating efficiently product value is a way of increasing maximum value for your customers

- Online promotions offer new sales promotion tools (i.e. pepsistuff.com, where Pepsi customers can redeem points from bottle caps for prizes)

- Companies/Customers can save money by using Internet to compare sellers’ prices before purchasing, to train staff or to hire employees. Easier access to this kind of data makes the market research easier and cheaper.

Traditional media channels (newspapers, television) not only face competition from the new, emerging media channels but they are affected by technological changes in other markets and industries. For example, the increasing popularity of personal video recorders that allow customers to “zap” the commercials has affected the coverage of television advertising.

The conclusion is: the chosen media strategy and the promotion tools used need to take into consideration and anticipate the emerging channels and trends in the marketing today in order to deliver the advertised messages both efficient and affective.
webdev77

Effective Social Marketing

Marketing and website ia become a new good spouse to sell product. In a web 2.0 era, a communities have a big contribution on building network or advertise on it. We can say it, Social marketing: a marketing based on community. A newbies some time confuse on how to get an audience on their first marketing. They want to know where to start and what to focus their time on. By using the social marketing tools on the internet you can reach a wide audience anxious to buy what you are selling. There are so many social platforms out there, how do you know what to take advantage of?

Many people are looking to get in on the ground floor of something new in order to maximize their ROI but in order to do that your ear has to be close to the ground and you have to have some savvy. Sometimes it’s about timing which can be as easy as being in the right online place at the right time. Many new social bookmarking and networking websites start out each day and due to the law of averages, while the vast majority don’t do amount to very much, you don’t want to miss any boats either. So, how can you as a new internet marketing dabbler decide where to spend your time and energy?


First, find great sources of information. Find some IM niche mentors that you can follow around cyberspace and take advantage of the info they share. Use their industry knowledge to help you gather intelligence. Internet marketing information is readily available through blogs as well as through community forums like Sitepoint and the Warrior Forum, through online articles, through program review sites and for those interested in unique services you can purchase a program or subscription in a service such as StomperNet or SpaceBankers where you can gain insider information for a fee.

After you pay a great deal of attention to what the experts are saying, it’s time to dabble a little. Consider joining five different recommended tools and see what they do for you. It can be time well invested and if nothing else, will teach you a lot about social marketing and networking. Many social sites will give you statistics that can help you gage their success. Digg will show you digs to your articles, you can see feed statistics when you use RSS on blogs and other pages, you can see what type of search engine results your efforts bring you plus you can check Google Adsense reports on channel data to see where your earnings are coming from. Plus, you can follow your site stats through free tools like AWStats or Google Analytics to see what social efforts are paying off.

Programs exist that can help you learn the basics as well as internet marketing secrets to social marketing as well. Programs like Space Bankers can help you get the inside scoop without as much fumbling, trial and error. This type of program along with some homework and following around some great marketing mentors can help you take the guesswork out and start making headway with your plans to make money online through internet marketing.

Playing with duplicate Content

In internet marketing and SEO, this isue is become a hot isue. Some expert say, duplicat content is dangerous for our blog/ website rangking. They warn us to avoid duplicat content, or we will get penalty from google. But, duplicat content is not alway prohibited, there are some condition we can take advantage from this way.

When does a duplicate content becomes acceptable? When is it legitimate to have duplicate content? These kinds of questions and other similar issues regarding duplicate content have caused several issues to arise. Here are some of the instances where duplicate content can somehow be considered as acceptable.

• The same product listings on two different sites. If you want to include a product listing on two sites that you both own, the search engines may be able to tolerate the case.

• If a particular site has reprinted or copied a particular content from another site, this will be tolerated as long as the copying site has the right to do it with author credits.

• There are webmasters and website owners who would like to create two pages for the same item. One page would be the standard site page and the other one would be a printer friendly page. This would mean that the two pages would have the same content but it is acceptable.

• For reasons that you may not be able to explain, there are cases wherein there appears an odd duplicated page on your site. This usually happens to some sites and this is an honest error.

• Duplicate content may be a product of some errors on the site. By errors, I mean the unintentional ones.

There are many reasons why search engines prevent duplicate content. Search engines like Google try to avoid sites with duplicate content - in fact, they don't just avoid them, they want to get rid of them. This is the reason why having sites with duplicate content is something to worry about. Yes, as my experience, have a blog with duplicat content will give a low step to get rangking. Why do the search engines detect sites with duplicate contents?

• To prevent duplicate content sites on the internet. Online users will not benefit from browsing different sites with exactly the same content. Replicate sites have exactly the same content including titles and even codes.

• To avoid what others called scraping - a method used by others to duplicate a particular site. This arouses the issue of copyrights.

• To avoid impassive PLR articles for replicated sites.

Knowing the duplicate content will cause your site be penalized by the search engines, you must strive to provide your site with unique data and content. This is important not only to avoid penalties but also to build your site's credibility and image. You can also use this trcik to avoid being accused of duplicat content, take some part of article, add with your opinion, add with other article.

Important Of Market Research

Internet Marketing is not difer than traditional marketing, they have a same thing: research. On Internet marketing, we can make a research easily, tehre are many tool resourcess on internet to know about market trends, most wanted key word, world economiccondition. They all can be done by sit at home. Yes this is the good of internet marketing.

Large corporations spend millions on sophisticated surveys and focus groups from established researchers such as Harris Interactive (HPOL) and Survey Sampling to determine whether their products or services will appeal to customers at a price they're willing to pay. But for entrepreneurs operating on a shoestring budget, there are ways to gather key information about your customers and prospects without hiring an outside firm. Here are five practical suggestions to keep in mind.

Research the same way you sell. While "market research" may bring to mind spreadsheets and pie charts, your first step before introducing a new product or launching a business should be to interview your potential customers the same way you plan to sell to them, according to Rob Adams, director of the Moot Corp Business Plan Competition at the University of Texas, Austin and author of A Good Hard Kick in the Ass: Basic Training for Entrepreneurs.

"If you sell in person, survey in person. If you sell over the phone, survey over the phone," he says. And for entrepreneurs who plan to sell primarily online, a Web survey can gauge interest. "If you get no results, that should tell you something," says Adams. If you're not sure who to talk to, he says, take a clipboard to the mall (BusinessWeek.com, 11/19/07) on Saturday morning.

Above all, you must have a direct interaction with the people you imagine will buy your product, marketing experts say. John Hauser, a marketing professor at MIT's Sloan School of Management, says his students are astonished when they actually talk to members of their target market, because reality can be so different from their expectations. "I force them to go out and talk to customers. They come back and say, 'Wow, what an experience.' They're just overwhelmed," says Hauser.

src:http://www.businessweek.com

Choosing Marketing Target

In the information technology era, internet marketing or online marketing become a popular way to promote or sell product. Many company hire many expert to rise their income. Internet marketing will lead the world marketing. Its is because the ability reaches a worldwide audience and is available 24 hours a day, that can not done by traditional marketing.

For this reason more and more potential customers are turning to the Internet for a variety of reasons including researching products and services and making purchases. As more and more consumers turn to the Internet for these reasons, it is important for businesses to establish an online presence. This is so important because failure to do so may result in their competitors gaining an edge over them in competing for sales. While it is important for business to begin Internet marketing campaigns it is also important for these same businesses to realize basic advertising principles still exist and they cannot neglect these principles. Most importantly those who advertise online have to be aware of who their target audience is and how to reach this audience.

As with any marketing campaign, business owners should do some market research before they launch their Internet marketing campaign. Ideally this will involve hiring a research consultant with a great deal of experience in conducting and evaluating this type of market research. The results of this research should determine the basic demographical information for the target audience. The results should also include information on how to reach this target audience. A business that cannot afford to hire a consultant to conduct this market research should still make an effort to obtain this information on their own. This can be done through informal polls of current clients. This information may not be as comprehensive as the information obtained in a more formal study but it can still provide a great deal of insight into the best way to reach the target audience.

Once this information is obtained, it is important to tailor the Internet marketing campaign to appeal to the target audience. There are a number of different variables which can be modified to ensure the right message is reaching the right people in a manner they can understand and in which they can relate. Some of the ways in which your Internet marketing campaign can be tailored in this way include the aesthetics of your website or advertisements, the wording of your copy and the use of more advanced design features such as audio and visual or interactive tools.

The aesthetic appeal of a website can greatly contribute to how the website is viewed by the members of the target audience. A website which is designed to attract the attention of an older generation with more conservative tastes should include muted colors, clean design and conservative graphics. This will help to ensure the target audience enjoys the website. Conversely if you are looking to appeal to a younger audience with more liberal viewpoints you might chose to design the website with bold colors, eye catching graphics and creative design features.

The copy you include on your website should also take your target audience into consideration. Consider the examples of a conservative and a liberal audience listed above to create a better understanding of how the copy on your website can appeal to the target audience. When marketing to a more conservative audience, the copy should be tailored to use formal language and use facts to back up viewpoints. However, when you are marketing to a more liberal audience or a younger audience you can consider using less formal language which is likely to appeal to the target audience. You can also focus more on emotion to express viewpoints.

As your knowledge about Internet Marketing continues to grow, you will begin to see how Internet Marketing fits into the overall scheme of things. Knowing how something relates to the rest of the world is important too.